Video: The Kobe Twins
I caught this short video of two cute little basketball fans on the boat ride from the Visayas to Manila. Not to overstate the cultural significance of this footage, but scenes like this are everywhere in the Philippines, and after you've seen hundreds of people dressed in jerseys, dozens of games played in moving traffic and improvised courts popping up in every imaginable place, the broad appeal of basketball here is hard to ignore.
1 Comments:
Do the Filipino business people market any of their own PBA stars?
Are their PBA stars of the same magnitude as KOBE? Are they importing American marketing along w/ the sports culture here? Does the market drive the sales & popularity? What's driving what over there? Can it be separated out rationally?
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